Southwest Airlines Announces Organizational Leadership Changes

DALLAS, Feb. 6, 2013 /PRNewswire/ — Southwest Airlines (NYSE: LUV) today announced several executive changes as part of an overall effort to better streamline the Company’s organizational structure.

Dave Ridley has taken on a new role as Senior Vice President Business Development. In this position, Ridley will focus on assignments that aid the development of our future business strategy and direction; evaluation of Southwest’s current business performance; and special assignments.

With the change in Ridley’s responsibilities, Kevin Krone , currently Vice President Marketing, Sales, and Distribution, will be promoted to Vice President and Chief Marketing Officer.

Katherine Findlay , Managing Director Internal Audit, has been promoted to Vice President Internal Audit, and Elizabeth Bryant , Managing Director Training, has been promoted to Vice President Training. These are not additional positions at the company; both promotions are in recognition of the job performances of these two Southwest Airlines Leaders.

“I congratulate Kevin, Katherine, and Elizabeth on their well-earned promotions. The direction and Leadership they have brought their Teams has been phenomenal, and I am proud to help recognize their accomplishments,” said Gary Kelly , Chairman, President, and CEO of Southwest Airlines. “I also am confident in the value Dave will bring in his new role, which I feel is crucial given our current dynamic environment and countless opportunities. Dave is most definitely the right person for the job.”